Share this article
Latest news
With KB5043178 to Release Preview Channel, Microsoft advises Windows 11 users to plug in when the battery is low
Copilot in Outlook will generate personalized themes for you to customize the app
Microsoft will raise the price of its 365 Suite to include AI capabilities
Death Stranding Director’s Cut is now Xbox X|S at a huge discount
Outlook will let users create custom account icons so they can tell their accounts apart easier
Microsoft’s growth mindset is changing the way its products are sold
2 min. read
Published onApril 18, 2016
published onApril 18, 2016
Share this article
Read our disclosure page to find out how can you help Windows Report sustain the editorial teamRead more
Microsoft fans all across the world very much well know Microsoft’s mission statement: to “empower every person and every organization on the planet to achieve more.” Very much so, itappears nowthat this mission statement and growth mindset has also left an impact on the Redmond giant’s products and sales strategies.
Judson Altoff, President of Microsoft North America, was one of the speakers atEnvision 2016’sconference, and at the event, he remarked to Envision Attendees on a change at the sales force at Microsoft. As per remarkspublished on ZDnet, Altoff mentioned that Microsoft has been learning to eliminate the separation between how they are traditionally market sold, and serviced. He also detailed that Microsoft is selling more and more of its products as subscription services and that the sales team needs to go beyond just selling a customer on something one time. In addition, he also remarked that Microsoft is moving the focus off of the technology alone, and more towards how customers can and should use the technology.
“Your focus needs to be on who’s actually figured out how to attach more Xbox controllers and games to every console sale? Who’s actually figured out how to sell their customers machine learning and data science projects running on Azure? Who’s actually figured out how to get customers to see value out of the increase utilization of Skype for Business and greater connectedness and collaboration on your environments,” Altoff said.
Additional commentsfrom Altoffpublished in ZDnet also appear to suggest that Microsoft has been empowering its fans, via “fan creation.” Altoff is quoted as saying,
“Happy product advocates trump indifferent users. Sales needs to make sure that customers aren’t just using their products, but they’re actually happy about doing so because they’re getting value out of it.”
The comments from Altoff are together very interesting and seem to show that Microsoft has been taking steps to making overall changes to better live up to its goal of empowering the planet. We would love to hear your thoughts on these comments, so please drop us a comment below and sound off on the situation!
Radu Tyrsina
Radu Tyrsina has been a Windows fan ever since he got his first PC, a Pentium III (a monster at that time).
For most of the kids of his age, the Internet was an amazing way to play and communicate with others, but he was deeply impressed by the flow of information and how easily you can find anything on the web.
Prior to founding Windows Report, this particular curiosity about digital content enabled him to grow a number of sites that helped hundreds of millions reach faster the answer they’re looking for.
User forum
0 messages
Sort by:LatestOldestMost Votes
Comment*
Name*
Email*
Commenting as.Not you?
Save information for future comments
Comment
Δ
Radu Tyrsina
