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Xbox’s Aaron Greenberg expresses his true feelings for Phil Spencer

3 min. read

Published onFebruary 2, 2016

published onFebruary 2, 2016

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Xbox head Phil Spencer is often credited with turning around Microsoft’s Xbox business after a disastrous PR misstep, whose effect can still be felt in the console’s trailing behind its biggest competitor till this day. While Spencer is often seen on the big stage smiling and being excited, given the street cred of Microsoft’s old bosses, one cannot help but wonder: just how different is he back at work? Turns out, not much, asXbox Games Marketing head Aaron Greenberg, has revealed to IGN in a new interview.

While the interview is not long (and rather entertaining), to save you the trouble, I have taken out important information from the video and make a list out of it. Without further ado, here is the real Phil Spencer, according to Aaron Greenberg:

He’s a Super Nice Guy

He’s very driven

He has a great sense of humor

“There is only one Phil”

The above quote from Greenberg sums it up nicely: Phil Spencer is one and the same on and off-stage: cheerful, enthusiastic, and ambitious, a figure people can trust and “blindly follow into the future”.

“How many people have you worked for that people love so much they’ve actually made a T-shirt out of ’em?”

– Aaron Greenberg, Head of Xbox Games Marketing

Spencer is one of the champions of a new generation of Microsoft leaders with a different mindset and very different way of doing things, and the positive effect has been clearer by the day. “We love Phil”, Greenberg said, and I have to agree. It will be exciting to see how Spencer and his team will continue to develop the Xbox brand in the future.

Radu Tyrsina

Radu Tyrsina has been a Windows fan ever since he got his first PC, a Pentium III (a monster at that time).

For most of the kids of his age, the Internet was an amazing way to play and communicate with others, but he was deeply impressed by the flow of information and how easily you can find anything on the web.

Prior to founding Windows Report, this particular curiosity about digital content enabled him to grow a number of sites that helped hundreds of millions reach faster the answer they’re looking for.

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Radu Tyrsina

With KB5043178 to Release Preview Channel, Microsoft advises Windows 11 users to plug in when the battery is low#

Copilot in Outlook will generate personalized themes for you to customize the app#

Microsoft will raise the price of its 365 Suite to include AI capabilities#

Death Stranding Director’s Cut is now Xbox X|S at a huge discount#

Outlook will let users create custom account icons so they can tell their accounts apart easier#

Xbox’s Aaron Greenberg expresses his true feelings for Phil Spencer#

He’s a Super Nice Guy#

He’s very driven#

He has a great sense of humor#

“There is only one Phil”#